For the Edge: The Gameful World Talk & Workshop

HOW TO PLAY IN THE GAMEFUL WORLD: DESIGNING FOR MOTIVATION, ENGAGEMEMT AND BEHAVIOR CHANGE

WITH 
Dr Steffen P Walz and Pete Williams, CEO, Deloitte Centre for the Edge Australia

WHAT
Talk + Q&A + Bring-Your-Own-Design-Challenge Workshop + Your Copy of The Gameful World book (see http://mitpress.mit.edu/books/gameful-world)

ORGANIZER
Deloitte Centre for the Edge Australia

WHEN
2 April 2015, morning (AEDT) - precise hours TBC

WHERE 
Donkey Wheel House
673 Bourke Street 
Melbourne, VIC 3000
http://donkeywheelhouse.org

TICKETS
http://bit.ly/1GChgiY
Limited to 70 seats

On Thursday, 2 April 2015, Deloitte Centre for the Edge Australia will be hosting the entire play: an afternoon talk including Q&A, combined with a bring-your-own-design-challenge workshop, given and led by Dr Steffen P Walz, Associate Professor at RMIT and founder of RMIT’s Games and Experimental Entertainment Laboratory, the GEElab.

In his talk-a-shop, ‚How to Play In The Gameful World: Designing for Motivation, Engagement, and Behaviour Change’, Dr Walz will be introducing us to the interpenetration of games and everyday life – its possibilities to help innovate as well as energize organizations, products, services; and its pitfalls. Following which, Dr Walz will invite the audience to participate, collaboratively, in a prototypical, playful design workshop.

The event will be hosted at on Level 2 at Donkey Wheel House located just two minutes down the road from Deloitte Melbourne’s offices.

Tickets are $80.00 and include a copy of ‘The Gameful World’, a book edited by Dr Walz, recently published by the eminent MIT Press and hailed by Google’s Director of User Experience Elizabeth Churchill to be „an essential resource.“ The book features fifty experts from academia and industry, examining the key challenges of gamification and the ludification of culture. Pete Williams, Deloitte Centre for the Edge Australia's Chief Edge Officer, is featured in the book as well, and will be opening the event.